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City Announces Intent to Oversee Canalta Centre

Medicine Hat – In response to the COVID-19 pandemic and the dynamic economic challenges ahead, the City has chosen to not renew the contract with venue management firm ASM Global and commence oversight of the Canalta Centre.




Current provincial and federal restrictions have limited the operational capabilities for the Canalta Centre venue, and the current outlook from Alberta Health and Canada Health authorities indicates that public restrictions can be expected for the remainder of 2020 in an effort to mitigate virus transmission.




“Challenges related to market support and attendance were occurring prior to the COVID-19 crisis. When the current situation is considered in context of these broader challenges, it underscores the need to re-examine the operational and cost structure for future sustainability,” says Brian Mastel, Commissioner of Public Services. “A City-operated structure will allow for appropriate evaluation and decision making while determining the most effective long-term operating model.”




The extent of the pandemic impact to some of the planned events is not yet known and may change over time. The City is working closely with ASM to ensure that events booked will be delivered as expected, and that the transition will be as seamless as possible.




The City will also work closely with tenants, vendors and sponsors of the Canalta Centre to ensure stakeholder needs are understood, and to garner input for future planning purposes.




“The COVID-19 event has created an unprecedented challenge for the recreation and entertainment industry, and we wish to thank ASM Global for their service in operating the Canalta Centre,” added Mastel.




The City will assume Canalta Centre operations in August, 2020.











For media inquiries, please contact:




Brian Mastel


Commissioner, Public Services


403.548.1874

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