Ask for help
One of the great strengths of a healthy association is that it reaches out to its membership. Encourage residents to get involved in different projects. Ask individuals for help; volunteers are less open to generic “Volunteer Needed” advertisements, but do respond when asked personally, or when the position is advertised very clearly so they know what to expect. By recruiting more volunteers you don’t need to bear all the work responsibility and your association becomes a way to accomplish tasks.
*Tip: You can advertise via social media (Facebook and Twitter), newsletters, social events, registration nights, programs, email lists, membership lists, and schools.
Being courteous can defuse tense situations, build credibility, and create trust
Courtesy is always a good relationship builder, especially in situations where you feel frustrated or disappointed. Courtesy is an effective way of de-escalating emotional situations. If you are dealing with a heated group of residents, for example, listen, be pleasant, and take notes. Even if the solution is beyond your control, show that you are willing to listen, and it will build up their trust in you.
Be enthusiastic
Building a strong sense of community can be fun and exciting, but it can also be hard to measure your successes. Effective leaders see the bigger picture and remain enthusiastic and forward thinking. At times, some community members may be displeased with what they are experiencing and express themselves negatively. Do not let them get you down, keep your enthusiasm, and share with someone you trust who can lend a helping hand.
Communicate
The basis of all good relationships is good communication. Seek creative ways to keep the lines of communication open between your leadership and membership. Use traditional newsletters, telephone contact lists, and door-to-door campaigns. Or share information via email, newsletters, or social media. The Medicine Hat Public Library offers internet access for those who do not have access at home.
Create visual impact
Whether you are looking at a small project or a major event, remember the importance of making a change people can see. If you see an opportunity for your association to do something positive and visible, go for it! From neighbourhood clean-ups, community bulletin boards, to boulevard beautification in high traffic areas, you can make yourself known in the community.
Recruit, train, mentor and delegate!
Sometimes it just seems easier to do things yourself, but by delegating tasks and sharing the workload, you will make your members feel they are part of the bigger picture. When you are delegating, do not forgot to include young people. Finding meaningful roles for youth and children in your community will ingrain a sense of community responsibility from a young age. Most volunteers leave positions because they are bored or lack meaningful work. Make sure you ask them what they are interested in, and then delegate!
Plan short-term projects
Avoid burn-out (your own and others) by planning short-term successes. Having unrealistic goals is a common problem that leads to volunteer burn out. It stems from enthusiasm and the desire to do a good job but may lead to frustration and apathy. Your association can help itself by planning short-term projects. If your association is rebuilding or volunteer resources are limited, start with a small goal. If you have not been able to run programs, start with a one-off event and increase from there. Achieving this goal will give your group a sense of accomplishment and help keep volunteers interested.
Promote accomplishments
Every neighbourhood has long-term issues, and it is easy to focus on all the things that still need doing. A strong neighbourhood association builds on all the great things - large and small - they have done. Don’t be shy about sharing or promoting the good work you are doing and all your accomplishments!
Reflect diversity
Your association’s leadership should reflect the diversity of your community in terms of race, heritage, gender, and age. Ask people of different ages and backgrounds to get involved. Even though not everyone you ask will say yes, it is still important to ask and include these groups. Some residents will not have the time or inclination right then, but knowing they were asked will mean a lot and it leaves the door open for future involvement.
Tap residents' skills
Employees at work are referred to as “human resources.” Each person has talents and skills (resources) that can benefit an organization if properly applied. The same holds true for your association. Make sure you know your residents’ skills, and recruit volunteers with experience in event promotion, bookkeeping, computers, coaching, teaching, governance, and leadership.
Make meetings fun
Neighbours come out to meetings and events because they are meaningful and because they enjoy themselves, meet people, and have fun. Attendee satisfaction is a priority and ensuring you have laughs at the meeting is a great way to make people feel welcome and break the ice.
Thank and reward volunteers
An “attitude of gratitude” not only maintains the interest and encourages participation of your current members it encourages them to invite friends, neighbours, and colleagues to get involved. Take every opportunity to thank the people who volunteer their time and talents.
Maintain member interest
Keeping your neighbours interested and involved in the neighbourhood association is an ongoing challenge, one you share with many other neighbourhood and non-profit organizations. Here are helpful tips from other organizations.
- Be realistic in your expectations. Your neighbours have jobs, families, and other priorities that may impact their participation.
- Focus on a few projects. Juggling too many projects may frustrate or weaken your volunteer resources.
- Set attainable goals. Include a timeline and identify individual and/or committee responsibilities.
- Celebrate your successes. Ensure you recognize successes by advertising them.
- Publicly recognize members. Remember to recognize volunteers for their efforts.
- Incorporate fun into your meetings or projects. Humour helps too! Think outside the box to ensure meetings are not boring.
- Ask specific neighbours to get involved. You never know who is willing to help until you ask.
- Find out what is important to specific members. Try to get them involved in committees or projects involving their interests and skills.
- Delegate important tasks and assignments. Let your committees do their work and respect their decisions.
- Publicize meetings well in advance. It helps to list some of the topics you will be discussing in an agenda or on the website.
- Start and finish meetings on time. Respect the time and commitment of members attending the meeting.
- Keep meetings to the point. Summarize results of decisions at the end of the meeting so members leave with a sense of accomplishment.
- Keep the community informed. Use the website or social media to advertise and share news.
- Organize social functions. Bring neighbours together by holding events, delegate organization to a special committee.
- Be responsive. If members raise questions or concerns, respond as quickly as possible.
- Involve youth. Getting kids involved in neighbourhood programs and events is good for them. It is also a great way to get parents more involved.
- Provide useful information.
- Say thank you. Always thank volunteers for their participation and leadership.